Grayling Blog
PRWeek Podcast - with Alison Clarke, Grayling UK CEO
Posted on 18.01.2012 by Alison Clarke
Alison Clarke, Grayling UK, CEO took part in the first PRWeek podcast in 2012 – discussing what PR agencies will need to do differently to be successful in 2012. Alison was joined by Jane Wilson, CEO, CIPR.
Watch the podcast here
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About the Author
Clarke Alison
CEO UK and Ireland
Telephone: +44 (0)7909 845 696
alison.clarke@grayling.com
Alison’s role at Grayling centres around mobilising the network to ensure we deliver for our clients.
She has over 20 years’ consultancy experience working with some of the world’s best-known global organisations.
Her particular focus has been on reputational issues both from an external and internal communications perspective and the effective implementation of multi-market communications strategies.
In addition she has advised on issues management and crisis communications both in the UK and in Asia where she was based for three years.
Alison co-chaired the joint industry taskforce on the measurement and evaluation of Public Relations, which lead to the production of the first Evaluation Toolkit by the CIPR and PRCA.
She is a Fellow and former President of the Chartered Institute of Public Relations, an Accredited member of IPRS and a court member of the Guild of Public Relations Practitioners.

