Grayling Blog
Toy Stories of a Lifetime
Posted on 9.09.2011 by Christine Boehlke
As Steve Jobs ascends to Chairman of Apple, all the world has reason to pay homage, but perhaps none more than those of us who have been fortunate to share his California playing field. Of all the amazing experiences of my career, working for Steve Jobs is way up there.…
Brands in Action
Posted on 26.05.2010 by Christine Boehlke
I do a lot of branding for clients, having worked with a branding company earlier in my career on how to "bring brands to life" on the PR side - as only PR can really do. I've been living and breathing brands ever since then, studying the great ones and…
Mind-Tripping
Posted on 29.04.2010 by Christine Boehlke
There’s more than one way to travel around a volcano. I’m a big mind-tripper. In fact I can’t even remember what it was like to only be able to go places that required bringing my body along. Not that there aren’t plenty of situations where the body comes in handy,…
About the Author
Christine Boehlke
Christine has more than 30 years experience…
Boehlke Christine
CEO, North America Public Relations
Telephone: +1 415 442 4025
chris.boehlke@graylingcp.com
Christine has more than 30 years experience in corporate positioning, branding, marketing and crisis management, and her integrated marketing expertise helps clients build revenue along with image and reputation.
Chris has helped pioneer categories such as digital and Internet video, Internet shopping and entertainment, online fraud protection, virtual conferencing, mobile and wireless computing and customer relationship management.
Chris spent the first portion of her public relations career representing some of the most respected consumer brands in the world, including Johnson & Johnson, Levi Strauss, Mattel, MGM, Oscar Mayer and a variety of Procter & Gamble products.
Chris holds a BA from the University of Pennsylvania in Philadelphia.