Grayling Blog
Every journalist a blogger? Forbes reporters required to maintain a blog
Posted on 8.08.2010 by Gilda Polagnoli
As announced earlier this week, leading business publication Forbes is about to launch a ‘major upgrade’ of its social media by requiring every reporter to have their own blog. It seems to be a major move and commitment by Forbes into the development of social media and user engagement, only…
Bread and circuses: Winning the world cup and the brand ‘Spain’
Posted on 26.07.2010 by Bart Wauters
Spain has won the world cup: in a country where soccer is the undisputed king of sports, the party after Andrés Iniesta’s goal lasted for several days. But the hangover is followed by cool calculation: will the world cup finally be able to stimulate Spain’s sluggish economy? It might well…
Ukraine: 120 days of Yanukovych
Posted on 15.07.2010 by Adam Robinson
On July 8, President Viktor Yanukovych celebrated his 60th birthday and the first 120 days of the new Government. This period was punctuated by a few symbolic events – some small, some large – which all served to highlight the enormous moral pressure on the new Government, from the people,…