Grayling Blog
Have we all been flying in circles?
Posted on 20.04.2010 by Unknown User
Like many people, I’m sure, I’ve spent time over the past week trying to work without air travel and imagining how different life might be if Eyjafjallajökull decides to continue to spew ash into our fly zones. Could society adjust? And as someone responsible for a wide territory, how would…
About communications and our role in helping clients
Posted on 26.03.2010 by Jennifer Paavola
It seems there has been an ongoing debate for about two years now about how the PR industry has to be reshaped and how the role of communications has radically changed since the economic downturn and the rapid uptake of social media. I'm not so sure I agree with all…
“What can you do for us in terms of social networking?”
Posted on 19.10.2009 by Céline Bitauld
Who has never had this question during a brief or a pitch? More and more clients, especially those at an international level, ask for 2.0 PR actions. Most of the time, they only have heard about it but don’t really know what it means, includes and represents in terms of…