Croatia
Grayling’s office in Zagreb was established in 2001 following the business expansion of several of our pan-regional clients into the Croatian market.
By offering an international approach tailored to the specifics of the local market, Grayling has grown significantly over the past nine years and has a strong team of local consultants with backgrounds in national and regional media, in-house marketing and communications, management consulting and the government and NGO sectors.
Using a blend of communications expertise, creativity and local cultural understanding, we devise a results-focused communications campaign for companies from the following industry sectors:
- Energy, Environment & Industry
- Healthcare & Pharmaceutical
- Financial & Professional Services
- Technology, Media & Telecoms
- Consumer Brands
- Government & Public Sector
Key Clients
AISE, AWD, BASF, Carlsberg, Cemex, Coca-Cola HBC Hrvatska, Deutsche Telekom, easyJet, Foreign Investors Council, Google, Gripen, Heineken, Henkel, IBM, IKEA, Jadran Galenski Laboratorij, Johnson & Johnson, Lenovo, Mars, Marsh, Nordic Chamber of Commerce, Novartis, Pago, Panasonic, PharmaSwiss, Philip Morris Zagreb, Philips, Poseidon, Procter & Gamble, Samsung, Sanofi-aventis, Schering Plaugh, SEE Sport, Tele2, Trade and Investment Promotion Agency, Unex, Unicredit and Visa.
What our clients say about us
Jean Marc Tonti, Head of Business Development South East Europe, Visa CEMEA
“The team in Croatia has proven to offer Visa excellent support in terms of public and media relations, event and project management as well as finding creative ways to increase our visibility and outreach. I have worked with the team for over five years and find their approach professional, personalised and flexible, both with Visa and our key stakeholders.”
Fredrik Vahlquist, Ambassador of Sweden in Croatia, H.E.
“The company has done a very professional job in organising and managing communication of IKEA market entry.”
Ranko Potkonjak, General Manager Croatia and SEA Region, Lenovo
“The company is long-term partner of Lenovo, with us from the very beginning of our operation in the region. Thanks to the support and professional approach of the team, Lenovo is recognised as a strong and reliable brand in the region.”
Damir Skok, corporate Affairs Manager for South Central Europe, MARS
“Big thanks to the Croatian team for the great support you are providing to Mars in Croatia. The stability of mutual cooperation is I think a role model for agencies across the whole region.“
Back to Europe, Middle East & Africa
Natasa Trslic Stambak
Regional Manager, SEE
Telephone: +38514882860
natasa.trslic@grayling.com
Nataša Trslić Štambak took over regional role in Grayling in February 2010, following her success as country manager of Grayling’s Croatian operation and good results in many projects implemented across SEE region.
With 10 years in this sector, Natasa has extensive experience in corporate reputation, financial communications, merger and acquisition and privatisation. Natasa was responsible for overseeing the coordination of public affairs campaigns and corporate communications for several foreign investors in SEE region.
Her experience includes advising Russian oil company YUKOS on the Druzba Adria project in Croatia, handling the merger between UniCredit and HVB on the Croatian and Bosnian markets, as well as consultancy to IKEA in their process of establishing a business in the SEE region.
In addition, Natasa is responsible for business development of Grayling in SEE region, growing the client portfolio and developing the team across former Yugoslavia and Albania.
Natasa joined Grayling in 2002 from a background of in-house public relations, previously responsible for communication at a Croatian manufacturing company and a major publishing house. Natasa was also a journalist for several publications including the leading national daily, Jutarnji list. She holds MA from Faculty of humanities at the University of Zagreb, Croatia.
- Zagreb

