4th January 2018
Grayling's Brigit Carlson gives the inside track on what not to miss at CES.
Tech industry leaders, media specialists and PR people will be flooding the streets of Sin City next week for CES – an event that attracted 184,279 attendees last year. With the organized chaos that ensues each January, it can be nearly impossible to figure out what to put on your ‘must do’ list without knowing where to look.
CES is in its 50th year and has grown to accommodate over 4,000 exhibitors in 2.6 million square feet of exhibition space – which doesn’t even include the spaces used for events all over Las Vegas over the course of the week.
To help you maximize your time and figure out where to start the hunt for the week’s hottest events, we spent some time sifting through the lists and gathering intel on the top events happening this year around the world’s largest technology trade show. Note that while most of the events on the list are open to badge holders, many require an RSVP or special link. For a full list of our recommended events, please download the PDF.
22nd January 2018
Grayling San Francisco managing director, Alan Dunton asks what can be learned from Snap’s latest travails. Snap, the-struggling-to-swim social network, has an information problem … in this case,...Read More
21st January 2018
Impressions are so 2017: Dos and Don’ts for 2018 measurement
Chief client officer, Danica Ross on the need to get critical about how you evaluate your PR program.The new year has ushered in dramatic change for Grayling and many of our clients. Gone are the days...Read More
21st January 2018
Bridging the Cultural Divide
Shiwei Yin of Grayling’s New York team shares some valuable observations on servicing international clients.I have worked with Chinese management on investor relations and media assignments in the...Read More