18th May 2017
The agency has already released a series of thought-leadership reports that center on key global health issues, including global obesity, cesarean rates and mental health. Other activity includes managing the health insurance provider’s press office, developing campaigns focused on showcasing new products, and promoting reliable thought-leadership and international healthcare solutions around the world.
Anna Tomlinson, comms director at Aetna International, says: “This is a pivotal time for us, as we expand into new markets, launch new products and continue to broaden our offering in Population Health around the world. We are delighted to be working with Grayling, as their deep knowledge of our key markets will help us to build our profile and raise awareness of our global footprint and capabilities.”
Grayling UK CEO, Sarah Scholefield adds: “This new relationship between Grayling and Aetna International is extremely exciting. Leading from our central London hub, we have already started work across our global network to build Aetna International’s global market presence, which already provides international private medical insurance to over 700,000 members across the world.”
Aetna International is the international private medical insurance arm of US-insurer Aetna Enterprise.
14th September 2017
Grayling named finalist in PR News' Digital Awards for work with VAIO
Grayling has been named a finalist in PR News’ Digital Awards in the category Locations-Based Digital for Grayling's Taking a Bite out of the Big Apple campaign on behalf of VAIO. In addition to...Read More
7th September 2017
Grayling Brexit Unit in the news
Senior Director and Head of the Grayling Brexit Unit, Nick Crosby, was recently published in the Financial Times and Politico, and was also interviewed by the BBC. In reply to a recent article...Read More
22nd August 2017
Grayling Dubai wins the McLaren Automotive account
Grayling Dubai announces its latest automotive client win, McLaren Automotive for the Middle East, Africa and Latin America region, adding it to an impressive lineup of global and regional...Read More