18th May 2017
The agency has already released a series of thought-leadership reports that center on key global health issues, including global obesity, cesarean rates and mental health. Other activity includes managing the health insurance provider’s press office, developing campaigns focused on showcasing new products, and promoting reliable thought-leadership and international healthcare solutions around the world.
Anna Tomlinson, comms director at Aetna International, says: “This is a pivotal time for us, as we expand into new markets, launch new products and continue to broaden our offering in Population Health around the world. We are delighted to be working with Grayling, as their deep knowledge of our key markets will help us to build our profile and raise awareness of our global footprint and capabilities.”
Grayling UK CEO, Sarah Scholefield adds: “This new relationship between Grayling and Aetna International is extremely exciting. Leading from our central London hub, we have already started work across our global network to build Aetna International’s global market presence, which already provides international private medical insurance to over 700,000 members across the world.”
Aetna International is the international private medical insurance arm of US-insurer Aetna Enterprise.
24th May 2017
CNTB Out of Office Campaign by Grayling and BBDO wins SABRE Award
The fully integrated multi-market and multi-channel Out of Office Award campaign, developed for the Croatian National Tourist Board (CNTB) by Grayling Austria, Croatia and Germany together with BBDO...Read More
16th May 2017
Unveiling life-changing technology
Mobile health startup, Mindstrong Health has selected Grayling to help emerge from stealth mode and begin garnering business, tech, and trade media coverage of its breakthrough technology. The young...Read More
4th May 2017
Grayling to support COGEN Europe with PACE project
Grayling Brussels is delighted to announce that it will be working on the PACE project, funded by the European Fuel Cell and Hydrogen Joint Undertaking, to boost the profile of Fuel Cell...Read More