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Free thinking from Grayling people

12th February 2018

Grayling's Brexit Bulletin - 9 February 2018

The BREXIT Bulletin: When constructive ambiguity crashed into present-day reality "Constructive ambiguity" could describe the strategies of both the Conservative and Labour parties on Brexit to date."Hard Brexit", "Soft Brexit", "Jobs Brexit", "Brexit that works for...

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Grayling Brexit Unit

Our Grayling Brexit Unit (GBU) brings together the very best consultants from across the Grayling network and includes those who have direct experience of working alongside the leading political figures charged with negotiating Brexit in London and Brussels.

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The Advantage Series

Organizations of all sizes, across industry sectors, face complex reputational, regulatory and communication challenges. Here we examine some of those in depth, looking at how they can be overcome, and how Grayling can create advantage.

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12th February 2018

Grayling's Brexit Bulletin - 2 February 2018

The BREXIT Bulletin: Over to you Theresa On 29 January, the EU-27 bestowed the EU’s Chief Negotiator Michel Barnier with his mandate to negotiate transition. As expected the EU-27 envisage transition as an extension of the ‘status quo’ implying the continued...

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29th January 2018

Grayling's Brexit Bulletin - 26 January 2018

The BREXIT Bulletin: Parliament ready to flex its muscles *We would like to apologise to those of you who found it hard to decipher some of last week’s introduction – we had “formatting issues”. As the saying goes, a bad workman always blames their tools,...

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22nd January 2018

Grayling's Brexit Bulletin - 19 January 2018

The BREXIT Bulletin: Agreeingtransition not so straightforward after all Maybe the EU-27 need to be reminded of some words of wisdom from Michel Barnier. The clock continues to tick and the deadline for agreeing transition, the 22-23 March European Council Summit, is...

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12th January 2018

Grayling's Brexit Bulletin - 12 January 2018

The BREXIT Bulletin: Brussels gets back to work on Brexit After the quiet of the New Year holiday, Brexit was back with a bang in Brussels this week.Diplomats had the opportunity to discuss the Commission’s proposal on transition, with some countries already calling...

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5th January 2018

Grayling's Brexit Bulletin - 5 January 2018

The BREXIT Bulletin: The year Brexit will begin to biteWelcome back from the New Year break. As we stand, we are at stage 1.5 of the Brexit negotiations.Transition talks will begin imminently, but looming in the background are the still as yet unsolved issues of the...

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20th December 2017

Take a stand

The lines between business, politics and culture are ever more blurred and organisations can no longer sit on the fence as consumers demand clarity, commitment and action, and diversity is the order of the day. Tom Nutt and Jonathan Sanchez discuss what it means for...

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18th December 2017

Attention is the new currency: Closing the Gap between Capture, E...

Reese Maabich, Grayling Continental Europe’s Head of Digital Campaigns, on Attention Economy - our latest #6into18 trend.Studies shows that the average consumer is exposed to up to 10,000 brand messages a day. 80% of visitors abandon a website in under 5 seconds (1)....

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14th December 2017

Play Time

Loretta Ahmed, CEO Grayling Middle East and Africa, looks at how injecting fun into every aspect of brand communication can increase customer engagement. In 2018 smart marketers will drive purpose and personality through each customer interaction, delivering the...

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13th December 2017

Small is the New Big

As the pace of change gets faster, organizations of all sizes are embracing the start-up mentality. In the latest of our 2018 Trends predictions, Grayling’s San Francisco MD, Alan Dunton explains why everyone wants to be a start-up. From Grayling’s San Francisco...

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8th December 2017

Why brands should be making stories, not just telling them

Today, the art of storytelling for brands has reached exciting and innovative levels, but regardless of the touchpoint we use to tell the tales, a strong narrative is the driving force. Christian Wilfer, Senior Strategic Planning Director for Grayling Germany, on our...

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