9th March 2017
"Regarding responding to fake news stories, there is no hard and fast rule," says Shillington. "Every situation should be evaluated based on its likely impact on the brand reputation and its reach/influence. Brand guardians should choose their battles wisely – as well as their focus. Spending every day refuting fake news stories is time that could be spent building the brand."
You can read the full debate here.
15th March 2019
In light of the next round of elections coming up in Spain, Grayling Madrid hosted a political round table event on urban mobility to give attendees the opportunity to hear from key political actors...Read More
14th March 2019
Electric scooter sharing company hive has appointed our team in Warsaw to develop and implement a communications strategy for its entry on to the Polish market. Our scope of work covers everything...Read More
11th March 2019
On 14 March the Grayling Brexit Unit in Brussels will be hosting the latest edition of their “Brexit Club” meetings with Jennifer Rankin, the Brussels correspondent for UK newspaper, The...Read More