NEWS

/ NEWS / Weiss Ratings Selects Grayling for Crypto Challenge

Latest news from Grayling

Weiss Ratings Selects Grayling for Crypto Challenge

28th November 2018


Independent ratings agency, Weiss Ratings, has hired Grayling in the US to help solidify its leadership position in the field of cryptocurrency ratings.

 

Weiss Cryptocurrency Ratings were launched in January this year, and are the only grades by a financial rating agency of more than 100 currencies. The Weiss Ratings system uses a proprietary algorithm to remove any subjectivity or bias from the process, and is based on four criteria – risk, reward, technology, and adoption. Grayling’s task is to reinforce the credibility of this independent model, and bring to market new planned Weiss branded products for cryptocurrency users.

 

San Francisco senior vice president, Sharon Barclay will lead a bi-coastal team. She says: “Weiss Ratings is an established and well-respected voice in the retail investor community, having been rating stocks and other investments since 1971. We’re excited to help bring their rational approach to the cryptocurrency sector and position Weiss as the voice of authority.”

 

Weiss Ratings’ founder, Martin Weiss says: “The crypto sector is still in its infancy, and we recognize that we need external support if we are to achieve our ambition to be the go-to source for anyone wanting to make sense of it all.”

 

See more details about Grayling’s financial service, fintech and cryptocurrency experience in the US, here.


Grayling Team

Latest News

15th April 2019


New York, new talent

Grayling New York is growing, with the addition of Niveen Saleh, who joins as an account director. Niveen has five years of experience in tech PR, franchise PR, and employee communications....

Read More

10th April 2019


Grayling shortlisted for five major awards

Grayling has been named a finalist in five categories in the prestigious SABRE Awards EMEA. The nominated campaigns were developed by Grayling’s offices in Poland, Russia, Spain and the UK,...

Read More

8th April 2019


Grayling launches dedicated website for the EU elections

With just 44 days to go before the EU elections, Grayling Brussels launches today a new online platform with the latest EU elections insights, gossip and trends: www.TheEULobby.eu On...

Read More