NEWS

Latest news from Grayling

PROKOP Awards 2018: B2B category win for Grayling Slovakia

29th October 2018

Our team in Bratislava has been recognized for the communications strategy developed and implemented to launch Google Pay in Slovakia. Google is a long-term Grayling client across Central & Eastern Europe; aside from Slovakia, we also support the company in Bulgaria, Croatia, Hungary, Romania, Serbia and Slovenia.

Grayling Slovakia generated exactly the kind of buzz that Google and Google Pay’s partners were looking for. More than 100 pieces of coverage was secured in the first week alone (earned, not paid), and this despite the fact that the Slovakian people and the media was primarily focused on these shocking headlines when the launch took place.

“The Google Pay launch was one of the most comprehensive communications projects we have delivered this year. This award is recognition for the hard work of the entire team. And thanks to the professionalism and support of our client, we managed to maintain a high level of consistency across all channels, thus securing an extremely positive tone in the media. Google Pay was the topic of the week across much of the media, including many mainstream outlets”, said Monika Révayová, Deputy Managing Director of Grayling Slovakia.

The annual PROKOP awards, which have been hosted by the Association of Public Relations in Slovakia (APRSR) since 2010, are very prestigious within the Slovakian PR industry. The awards recognise creative and innovative PR campaigns which generate outstanding results.

Grayling Team

Latest News

18th May 2016

Danjell Elgebrandt new Managing Director of Grayling Sweden

After 4.5 years at Grayling, Swedish MD Kristian Hultqvist has decided to leave the company for a senior position at JKL/MSL Group.Danjell Elgebrandt has taken over as Managing Director. Mr Elgebrandt...

20th April 2016

Grayling up for Six EMEA SABRE Awards

Grayling has been shortlisted for six SABRE Awards, in recognition of work across the EMEA region. The shortlisted campaigns are:#WhereverYouAre - our campaign for PayPal in Russia, which has also...

11th March 2016

MTR Express väljer Grayling

Tågoperatören MTR Express utmanar SJ på sträckan Stockholm till Göteborg. De senaste månaderna har bolaget drivit en intensiv kampanj för att berätta varför det är det bästa alternativet...