3rd August 2015
Grayling has strengthened its leadership with two senior global promotions.
Victor Benady, previously Global Head of Digital, has been promoted to the newly created position of Global Creative Director, with a seat on Grayling’s Global Board. Benady’s mandate is to provide senior creative counsel across the business, by leading on significant new business pitches and client programmes, developing and growing Grayling’s global value proposition and ensuring world-class creative and integrated delivery are at the heart of the Grayling offer.
Jan Mikulin, previously Global Digital Planning Director, takes the digital mantel from Benady and has been promoted to Global Head of Digital Marketing, a new role focused on supporting the Grayling network in delivering incremental digital marketing services that strengthen the agency’s already extensive digital and social media capabilities.
Victor Benady commented: “After four years at Grayling it’s an honour to take-on this new position. I aim to bring creative excellence to all aspects of our business at a time when our clients are looking to us like never before to be constantly inventive, walking a tight rope between risk and opportunity.”
Paul Taaffe, CEO of Huntsworth Group said: “Integrated creativity is central to Grayling’s growth and Victor and Jan’s appointments mean that more clients in more markets will gain access to their thinking and experience."
18th May 2016
After 4.5 years at Grayling, Swedish MD Kristian Hultqvist has decided to leave the company for a senior position at JKL/MSL Group.Danjell Elgebrandt has taken over as Managing Director. Mr Elgebrandt...Read More
20th April 2016
Grayling has been shortlisted for six SABRE Awards, in recognition of work across the EMEA region. The shortlisted campaigns are:#WhereverYouAre - our campaign for PayPal in Russia, which has also...Read More
11th March 2016
Tågoperatören MTR Express utmanar SJ på sträckan Stockholm till Göteborg. De senaste månaderna har bolaget drivit en intensiv kampanj för att berätta varför det är det bästa alternativet...Read More