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Hotel group puts trust in Grayling

3rd November 2017


Grayling has been appointed by FibraHotel, a Mexican real estate investment trust created to acquire, develop and operate hotels across different market segments.

The company recently announced an agreement to acquire the Fiesta Americana Condesa Cancun resort hotel, for a purchase price of Ps. 2,892 million. Grayling was retained by the FibraHotel management to conduct an investor perception survey, gauging investor perception toward the company's foray into the new breach and resort segment, as well as its overall business strategy, operational and financial performance, and investor relations practices compared with its peers. Our New York IR team is working with institutional investors and analysts in Mexico, Latin America, the US and Europe.


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